We Trust, Respect, Protect, Nurture & Encourage all our relations.
To continuously learn and innovate.
To promote efficiency and effectiveness.
Entrepreneurship
Integrity
Creativity
Team Work
Excellence
Commitment
Achievement
Ethics
To established leadership position in the Indian seed industry by growing superior technology, high quality, high margin end of the market.
To build on the image of high credibility with farmers, trade & the government.
To continue to build the entrepreneurial organization with a culture of achievement orientation.
To achieve returns which reward the stakeholders & generate surplus for the investment & growth.